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 The summer academy is geared for high school students looking to develop business skills. Courtesy photo.
UKIAH – For the third consecutive year, Mendocino College is offering a special section of Entrepreneurial Management.
The Summer Entrepreneurship Academy is a course available to any student, but structured especially for high school students looking to develop business skills.
Students are able to receive three units of college credit in just eight days by attending Monday through Thursday from 9 to 3:30 a.m. July 16 through July 26.
Last summer, 23 students took part in this course and participants came from all over Mendocino and Lake Counties. High School students representing Lakeport, Kelseyville, Covelo, Laytonville, Willits and Ukiah were enrolled.
Entrepreneurial Management is designed for students to learn about the numerous aspects of starting and running an emerging business. The curriculum will cover marketing, management, accounting and operations for the prospective entrepreneur.
In a fast-paced, team environment, students will learn how to write a business plan, record a radio commercial, film a television commercial, build a Web site, make financial projections and create marketing plans.
Further opportunities to gain experience and knowledge from entrepreneurs, will consist of the class taking a field trip to several local businesses. Additionally, numerous guest speakers will visit the class to discuss their successful ventures.
Guest speakers will consist of KC Meadows from the Ukiah Daily Journal, Justin Briggs from KWNE radio, Marty Lombardi, Dan Gill and Stacy Starkey from Savings Bank of Mendocino, and Krista Nunez from Comcast Spotlight.
These guest speakers will work with the students on projects focusing on their own area of expertise. Meadows will work with students on press releases and newspaper advertising, Briggs will share his knowledge on radio advertising, Nunez will assist students on creating video commercials and Gill and Starkey will review financial statements and loan proposals for the student business plans.
For additional information, visit www.mendocino.edu or contact Julie Finnegan at (707) 468-3134 or
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. The Mendocino College Counseling Department can also provide information at (707) 468-3048.
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